When did ignorance become a point of view

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An open letter to One Million (crazy) Moms.

Dear Totally SMART and not HOMOPHOBIC at all Moms who hate Ellen,

Thanks for the heads-up about the Urban Outfitters catalogue.  My daughter was totally looking for hers yesterday.  Now, I’ll know what Page 2 looks like, and as such, the magazine will be easier to spot in my pile of mail.

I think it’s completely awesome that y’all are encouraging us Moms to teach our daughters to discriminate against those who are different, especially when it comes to their sexual orientation. Anti-Gay is totally the way! In fact, I’m going to tell my girl that the next time she sees anybody doing anything I tell her is wrong, she should write about it on the Internet, and then get all her friends to do the same.  That’s not bullying at all.

After all, and I’m sure you’ll agree, what right do folks have to live their own lives as they see fit?

You are so right that I should grab that nasty catalog and throw it in the trash. Fast. Before the kids see it.  My biggest fear is that just catching a glimpse of girls kissing could turn one of my kids gay.  UGH. Then, I wouldn’t be able to love them anymore. That would totally suck!

And don’t worry.  When I call to cancel my subscription, I’ll make sure to let that despicable company know that putting a homosexual photograph in their catalog will damn all their staff straight into the burning fires of hell.

You know, there’s something else that occurred to me. I was thinking that when I join you in the land of crazy, we should start campaigning against the TV show Glee. Talk about sinning. Every time my sons watch that program, they beg to wear brightly colored skinny jeans and I catch them making out in the basement with their guy friends.

Kids are so impressionable these days.

Best regards,

The 1,000,0001th Crazy Mom  (Eeeeeeeeeek, I’m so excited to be in your club!!)


Urban Outfitters Kissing photo

image: Urban Outfitters

In case you missed it, here’s the statement released on the One Million Moms Website.

Trash Your Teen’s New Urban Outfitters Catalog Today!

WARNING! The April 2012 catalog from Urban Outfitters has begun arriving in home mailboxes the last couple of days. On page two of this catalog is a picture of two women kissing in a face holding embrace! The ad and catalog are clearly geared toward teenagers.

Before your child has a chance to read the newest Urban Outfitters catalog call to unsubscribe from their mailing list at 1-800-282-2200, and then throw it away. When you call be sure to let them know why you are unsubscribing. Tell them you will also no longer shop at their stores if you hear this type of advertising continues. The content is offensive and inappropriate for a teen who is the company’s target customer.


Please send an email letter urging Urban Outfitters to discontinue this ad and immediately stop the circulation of the catalog with the two women kissing or you will make a conscious effort to shop elsewhere. Also, suggest they refrain from using this type of advertising in the future. An apology statement from the company for sending an offensive catalog to people’s homes would be appropriate and appreciated by customers and families as well.






  1. I’m so torn. Last week we were told that the powers that be at UA are huge Santorum supporters. Now this. Oy. Should I hate them? Love them?
    All I know is that One Million Moms… definitely loathe those people.

  2. Thanks for the laugh. I don’t think that banning (books, catalogs, music) will ever work as a method for passing on our values. Since I find the value of hatred and oppression deplorable, I am encouraged by these methods, as I believe they are doomed to failure.

    • The world has many colours. We can’t keep these truths from the kids, and nor can we communicate a message of hatred or discrimination. I hope this group ultimately fails.

  3. Really? You have got to be kidding me.
    I think I’ll call up and order some extra catalogues for all my friends …

  4. Youre looking at this all wrong. OMM have to exist to give us an endless supply of writing material! 😉 And I LOVE tweeting my sentiments to them because they ONLY respond. To happy tweets… So they’re not even willing to stand up for what they believe in when faced with adversity nd differing opinions.

  5. I happen to be a big believer in taking to the Internet to write about things I think are wrong and don’t think it is bullying if done respectfully. I wouldn’t call the One Million Moms (doubt there are that many) bullies, but I would call them closed-minded bigots.

    • I totally agree with taking things to the internet when I feel an injustice is done, as well as encouraging a company, through the power of many, to stop doing something that’s unethical. However, I think when you start getting others to gang up on someone else because you don’t like who they are, what they do, or what they stand for, then that’s bullying. OMM (and you’re right, there are probably not nearly that many of them), who call themselves advocates and protectors of children, are ganging up on Urban Outfitters, Their argument isn’t based on fact or science or research, but rather bigoted, judgemental values. That’s why I called them bullies.

  6. My work is all about empowering Kids. Recently, some of these Kids (that are dealing with their sexuality) have been reaching out to me because of the intolerance they have experienced by those significant adults in their lives i.e. parents. They are bright, sensitive, kind, and above all else know themselves so much better than many adults. We should be seeking to unify NOT segregate.

  7. Cute dresses 😉

  8. Well shit. My kids are doomed, pretty sure I just bought a bunch of those catalogs so I could decoupage with that picture.

  9. who on earth is responsible for equal rights anyway…from what I hear, they’re overrated .

    ….all joking aside, One Million Moms should be renamed one million morons. My 3yr old has more tolerance than those idiots, one of her best friends has two dads. yes….TWO of them. *gasp!* I better lose their number now too….right?

    I have no time for stupid people.

    • There’s no time for stupid people, but unfortunately, just like in any other tough time, people look for extremists for answers. They get far too much press and have far too much power.

  10. Really? REally?!!! I agree. Stupid ignorant people, every damn one of them. I’d write more but I gotta find my catalog…oh and my kid.

  11. I’m on board with calling them bullies but more to their own members. Throw it out, call the company. Do this do that. There’s no discussion. We’re right and you need to obey what we say.

  12. Bravo! I guess me and my 7 month pregnant surrogate belly will just go shopping there today and piss all those moms off. Look, there goes that woman who is carrying a baby for a gay couple. Don’t shop there! I wonder what would happen if these moms knew what their precious little angels were doing behind their backs everyday? Live and let live and grow some tolerance while you’re at it please.

  13. Marni Cohen says:

    OMG! Seriously?! Seriously!? I can’t believe that people in this day and age have nothing better to do than to worry about a picture of 2 people loving each other…maybe what they need to see more of is the hatred, demise and bloodshed? Oh ya…they’re the one’s creating it!!!! What @#$%^&*( idiots!!!!!!!

  14. I would expect this back in the days of Happy Days and leave it to Beaver, but come one? It is on TV, in books, in movies on the streets. What is the big deal??? Are they so insecure that they think kids will turn? the ignorance is brutal. On the up side, my kids would have seen the ad and not even noticed the girls kissing. They also do not notice skin colour 🙂

    • My kids notice skin colour, but only as a descriptor, not a label. So, they’ll say, you know that boy in my class, the asian one… But to them, they could be saying, ‘you know that boy in my class, the one who wears blue?’ These kids don’t see difference, they see acceptance. Its groups like this that shine a light on difference, when it should just blend.

  15. Okay Mara, here’s my comment: Urban Outfitters knew exactly what they were doing when they used this photo and the potential for publicity (there is no such thing as bad publicity this we know) was too huge to pass up. this million mom thing, whatever it may be, is also a publicity machine and using whatever it can to bring attention to its ’cause’ (which at the end of the day, probably isn’t even specific beyond a little media whoring). What is of greater concern to me and should be to ANY woman, especially ones that have daughters (which sadly I don’t) is that we are scarily moving backwards in terms of women’s rights, women’s potential and women’s voices. I am truly frightened by the idea that what should have been decided long ago in terms of a woman’s right to choose is now up for debate yet again and I feel that some really ugly stuff is right around the corner. While a cute picture of two very pretty young women kissing does not bother me in the slightest in terms of offense towards women’s sexuality, it bothers me tremendously that right now when women’s rights and our society’s perception of them is hanging in the balance, that perhaps it would be a good time to be more careful of how women (especially young ones) are portrayed in ads, movies and television because the connotation is that these young girls are not going to sit down and study molecular biology together. And I think you can f@#$ whoever you want, but for god’s sake at least let us think that they’ve discussed their one night stand in Latin or they’re hot for each other because they both just got accepted to Stanford and had a little too much to drink.

    • Yes, totally, Lisa. Media machine, publicity, etc etc. UO knew exactly what they were doing, and OMM loves to use their platform to bring attention to their extreme right conservatism (you know they don’t believe in the separation of church and state, right?)
      But what about the fact that there would be no uproar or even any type of comment if they had two good-looking teenagers kissing who were one boy and one girl? Sure , this is an issue for women’s rights and the objectification of women, but this was no hot porno kiss-its two cutely dressed ordinary (ish because they’re models) kissing. Key word-ordinary. It should be ordinary. The fact is, in our world, sometimes we are heterosexual, sometimes we’re homosexual, and sometimes we’re bixsexual. it should be ordinary.

  16. OMG, all the REAL issues out there and they have to freak over this? Give me a break. My daughter is 3, so yeah, I don’t have a teen in the house.. but I really fail to see the problem with the pic. It’s not like they are doing something illegal… like graffiti, or uhm.. drugs? so.. good grief. Let them show love.

  17. Mara, remember not too long ago the owner of J.Crew had a cute snapshot of herself and her son and she was putting nail polish on him? so cute and yet it was ridiculously criticized by some people. I can also recall much farther back when Calvin Klein put together some ad campaign where barely legal young adults were looking guiltily sexy and androgynously anorexic with naked limbs everywhere, presumably in someone’s basement and the connotation that a lot of sex had been going on. As long as there have been advertising agencies and right wing conservatives, there has been this cat and mouse game of bait and switch. What is more important is how much attention we DON’T give it rather than do. I once heard a quote that stuck with me which is ‘people are always looking for reasons to be offended.’ I find that to be true and its usually people with some major components missing in their own lives. There is nothing wrong with girls hugging and kissing, nothing wrong with boys doing the same and nothing wrong with people not thinking there’s nothing wrong with it. What is wrong all the way around is taking time away from what really matters to dwell on foolishness when there are so many really important things to focus on.

    • Say it SISTER. There are way more important issues in the world, if this group is concerned with child protection. Like hunger. And abuse.

  18. and by the way, by important I do mean discussing the topic of “Is anyone on the planet hotter than William Levy right now????”

    • I don’t watch DWTS so I’m newly acquainted with WL’s abs. But, he is one hot tamale chimichanga burrito.

  19. I loved this. Frikkin’ hilarious, Mara. I had heard the same thing about Santorum, but I have an awesome sweater/jacket I bought there when I was in Cali and I am going to wear it every day now. Maybe I’ll even kiss a girl while I’m wearing it. Then maybe I’ll turn gay and catch the AIDS like I deserve to.

    • Laughing. So. hard. Seriously, you really need to be careful lest you catch the gay bug. Is there an immunization yet?

  20. You know what One Million Moms has done here? They’ve made me an Urban Outfitters fan. I never cared for them one way or another before… but now seeing how cool they are, I’m down! Where do I get my catalog?!


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